Business
For Herbalists

Join guest teacher Nichole McFarlane for this 7-week, online, deep dive into your herbal business.

The Program Begins Fall 2025

A 7-WEEK, ONLINE DEEP DIVE INTO YOUR HERBAL BUSINESS

Join herbalist and business/marketing specialist Nichole McFarlane to learn how you can turn your passion into a productive and efficient business.

This course is designed for herb enthusiasts interested in empowering themselves to make their own herbal medicines at home. Herbal medicines are most effective when we use the highest quality ingredients - the more potent a product, the better it will work. When you make your own herbal medicines, YOU are in control of the quality and freshness of your products. You can turst that you know every ingredient and make specific formulas that fit you and your loved ones. Students will come away from this program with a comprehensive tool kit having made their own powerful and effective herbal medicines. This class has a PDF workbook including detailed instructions, definitions, and many recipes, with video downloads for lifetime access to the classes.

2025 PROGRAM

We are thrilled to welcome you into the 2025 cohort of our Medicine Making Program.

Our 2025 program dates are as follows:
Thursdays, 1-4 pm Mountain Standard Time
October 9, 16, 23, and 30, November 6, 13, and 20

All classes are conducted online via Zoom. Classes will be recorded and can be downloaded for later viewing by those who cannot attend live.

The investment for this program is $350

Registered students will be contacted with class details and links.

Ready To Get Started?

Want to know more? Check out our Frequently Asked Questions. Or you can contact us to set up a free phone call.

WHAT YOU’LL LEARN

    • Overview of the herbal industry and its potential

      • Discuss difficulties with a herbal product-based business

    • Exploring the balance between passion and profit

      • How to not lose your spark

    • Defining what success looks like for your herbal business

      • Success can mean anything you want. What does it mean for you?

    • Identifying your niche and ideal customer

    • Setting clear, actionable goals for your business

    • Exercises to refine and articulate your vision

    • Creating a simple and effective business plan

    • Navigating legal and regulatory requirements

    • Basics of budgeting, pricing, and financial planning

    • Understanding the elements of a strong brand

    • Crafting your brand story and messaging

    • Selecting a business name, logo, and visual identity

    • Customer Avatars.

  • Learn the healing properties of specific plants, the medicinal parts of each herb and how to use them, harvesting times and techniques, and side effects and contraindications for each herb.

Meet Your Instructor

NICHOLE MCFARLANE, CLINICAL HERBALIST, RH (OHA), MARKETING/BUSINESS SPECIALIST

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FAQ

  • A $100 deposit (out of total tuition) is non-refundable upon paying for the program.

    • All credit card fees are non-refundable.

    • A full refund of tuition (less the $100.00 deposit and all credit card fees) will be paid if the student withdraws (in writing) before the first day of class.

    • If a student cancels after the classes have begun, a calculation of all allowable charges shall be made using the date that we received written notification of termination.

    • If a student withdraws from any program, a refund calculation will be applied based on the following:

      • Less than 10% of course completed = 75% refund

      • More than 10 % and less than 25% of course completed = 50% refund

      • More than 25% and less than 50% of course completed = 25% refund

      • Over 50% of course completed = 0% refund

      • After 50% of the course is over, the total sum of tuition is owed in full, even if not all classes are attended.

      • All students making payments are still subject to the Refund Policy terms.

  • This course is designed for herb enthusiasts interested in empowering themselves to make their own herbal medicines at home. Herbal medicines are most effective when we use the highest quality ingredients - the more potent a product, the better it will work. When you make your own herbal medicines, YOU are in control of the quality and freshness of your products. You can turst that you know every ingredient and make specific formulas that fit you and your loved ones. Students will come away from this program with a comprehensive tool kit having made their own powerful and effective herbal medicines. This class has a PDF workbook including detailed instructions, definitions, and many recipes, with video downloads for lifetime access to the classes.

  • This program does not provide a certificate of completion, it is geared toward teaching you how to build your own herbal apothecary and make your own herbal medicine.

  • Yes! Many students value rewatching the videos of our classes. For this reason, everyone will have the option to download all of the class content for lifetime access, providing future viewing at their leisure.

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